Distribution
Where finished videos go. Every video is saved to your dashboard regardless; distribution is what happens in addition.
The Distribution button is on the dashboard toolbar.
The three channels
Section titled “The three channels”| Publish Reels, Stories or feed posts | |
| Email to me | A daily digest of new videos with quick links |
| Email blast | Push to a subscriber list, newsletter-style |
Email blast asks for Recipients (comma-separated) and an optional intro note that goes at the top of every send.
Connecting Instagram
Section titled “Connecting Instagram”Turn Instagram on and press Connect Instagram. You’ll go through Instagram’s authorisation and come back to the same modal with the account selectable.
With more than one connected account, pick which to Post from.
Post format
Section titled “Post format”Once an account is chosen, a second column appears:
| Publish as | |
|---|---|
| Reel | Short-form vertical video. The default |
| Story | Disappears after 24h. No caption |
| Post | Regular feed video post |
Reels also offer Also share to feed.
Captions
Section titled “Captions”Two modes:
- AI caption: written per video, with an Add to every caption box for hashtags, handles or a standing CTA appended to each one
- No caption: one fixed Caption text used for every post
Stories take no caption at all, and the modal says so rather than showing you a box that does nothing.
There’s a live character count against Instagram’s 2,200 limit.
Publishing one video by hand
Section titled “Publishing one video by hand”Distribution automates the repeat case. Any individual video can still be published from its own page, including scheduling it for a specific time.
When publishing stops working
Section titled “When publishing stops working”Individual publish attempts that fail show as Publish failed in the dashboard’s Performance column, with the video openable to retry.